The Last Advertising Agency on Earth

The Internet completely changed the relationship between companies, customers (consumers) and agencies.  The short story is that it has put agencies at risk of becoming irrelevant.   I can remember saying in a meeting in my last year in the business:  “The traditional advertising box is becoming our coffin.”  Consumers have adapted to what the Internet has enabled much more easily and quickly than advertising agencies.  It’s an interesting time for the ad biz, actually I don’t think it’s even called that any more.  This video is a look back at once was.The Last Advertising Agency on Earth.

For those of you who have stayed relevant and are still providing value to your clients and their customers, bravo.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s